TrainerTainment’s Top Reads

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TrainerTainment’s Top Book Reads

We are only two weeks into the new year, and I think I have purchased a dozen books to read in the next few months. Some of those books are the Jack Reacher series, but most of them are to help me become a better marketer, a better leader, and for just good old fashioned personal development.

One of our core values here at TrainerTainment is intentional learning. We have defined that as forward thinking; anticipating future needs and learning more; reading and asking questions; sharing learnings with others; taking ownership of our understanding and knowledge; being coachable. Just those alone require some reading, right?! So I asked the Trainertainment team about the best books they read in 2016.

I would love to hear from you if you have read any of these or if you have suggestions.  Share them with a comment below, on our Facebook page or shoot me an email. I’d love to add more to my list!

Books to Grow Your People and Business

Beth

Mike Weinberg

New Sales Simplified

Sales Management Simplified

Weinberg has a great way of saying all those things we believe about great selling. He gives great insight into the mistakes that get made for the sales rep and the sales Manger and places a great emphasis on how to correct those mistakes now.

I loved his no nonsense real world experience and the care in which he expresses his message.

Listen, I’m an old sales dog, and there were some new tricks that I didn’t hesitate to try right away. I’ve personally had the best three sales quarters in the history my company. I know the things I learned from Weinberg early in the year helped.

 

Phil

Jim Collins

Good to Great

What stood out to me about this book was how Collins showed through extensive research that, historically, many CEOs and leaders of small, medium and behemoth size companies, simply ignore truths and cling to their vision – to the point of becoming destructive to that very vision! Great stuff.

 

 

Rosie

Gino Wickman

Rocket Fuel

This book gave me a lot more understanding of working with a visionary since I tested at 97% integrator. It really showed me how different the two roles are and gave me a better understanding of how these two folks best work together to really “fuel” a company and get the results we want. This book will help any organization clearly identify and define roles to help them move forward.

 

Janice

Jonathan Whistman

The Sales Boss

Sales Boss sets the tone for Sales Managers who enter into a new company taking over an existing department. I love the journey Whistman takes you on showing you how to analyze how the current sales department is structured and performing from receptionist to upper management.

Sales Boss shows that those who are true superstars eventually will outshine those who aren’t. To find these superstars and help them shine, we need to be sure that we are looking at the talent in our departments by providing solid goals

 

JB

Patrick Lencioni

The Five Dysfunctions of a Team

This is a very powerful book on that beast we call teams. Lencioni’s fable, as he calls it, is dead-on in describing the issues that face teams today. You get to see the path taken by the team in the book to finally be “rowing in the same direction.” Great addition to Gino Wickman’s Get a Grip and Traction books.

 

Amy

Gino Wickman

Get a Grip

Traction

Coming from an operations background…this book is a WOW eye opener! I wish I had known about the EOS Model when I was working in all my previous roles as Director of Ops and General Manager. This process brings together all the “cool things” that everyone else mentions in business books and puts it into an easy to follow process that, if done properly and consistently, brings results!

 

Brad

David Allen

Getting Things Done

I found this book extremely helpful to my daily productivity. It got straight to the point of showing what to do to be more organized and efficient with completing tasks.

Many self-development books spend a lot of time discussing theories and concepts and use real life stories or case studies to illustrate the points they’re trying to get across to the reader. While these are great sources of knowledge and inspiration, I often am still left with a hunger for more details of how to actually accomplish the intended results they showcase.

David Allen provides the practical mechanics of what you need to do to become more productive…on a minute by minute basis. He outlines a process that he calls the “5 Stages of Mastering Workflow” which consists of Collecting, Processing, Organizing, Reviewing, and Doing your work.

I highly recommend this book to anyone who has a desire to improve their ability to get things done!

 

Haley

Robert Greene

48 Laws of Power

This is an eye-opening book that gave an entirely new view on the actions of those around me. It’s packed with tactical moves, strategies, and examples of history that prove the effectiveness of “Power Games.”

It advises ways of overcoming irrational emotions, facing opponents, mastering networks, persuading those around you, identifying true motives of peers, and understanding the pieces that hold up and strengthen many societies (both current and in history).

Let’s Jump Into 2017

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With 2016 in the rear view mirror and 2017 opening its arms wide, I’m ready for the New Year. How about you? I am so grateful for my family who is healthy and happy. My team is incredible…check us out at here. Our clients are thriving. Who could ask for more?

Okay, I can. I wish I were thin and that I had a best-selling book! Nonetheless, this is an inspiring time of year. It’s simply another date on the calendar, and yet, it feels like a fresh start. Truthfully, we do that fresh start thing every 90 days, and it makes a BIG difference.

We follow a simple program to run our business.

We coach others to do the same. We’ve all been immersed in Annual Planning during the last several weeks. Along with Annual Planning, we take a look at the yearly goal and we take a deep dive into the first 90 days of the year. Everything we do in those 90 days supports the Annual Plan. The Annual Plan is loosely based on a 3-year plan. Wickman’s theory and the book are all about getting real Traction in your business. After completing 12 quarters using it, I can attest to the fact that running the business this way is very exciting. Our company has experienced significant growth and is enjoying the benefits of having the right people in the right seat.

Challenge yourself to make this year mean everything to you.

As you venture into 2017, I’d like to challenge you to make this year mean everything to you. Stuff will happen. People will pass away. Maybe your candidate will win or lose. Some days will be good and some won’t. What I know is that even though “stuff” happens, you get to decide now, today, how you respond. You get to focus on what you want to focus on. One of my favorite quotes by Zig is, “Don’t become a wandering generalityBe a meaningful specific.” I love that concept. To me, it says it all. Decide today what you want 2017 to be and work toward that end.

If you haven’t taken the time to picture your year, I encourage you to spend 30 minutes right now and do that. Think about your family or a relationship you want to have before the year ends. Where do you want to be with your career or education? How do you want your physical life to shape up? (Yes, I’m focusing on that!) What do you want your contribution to your community to look like? How will you make a difference in the world this year?

I love it that you read our newsletter. Thank you. I hope you’ll stick with us this year and join in the conversation. You can jump out to the blog or our Facebook page and post your answers to the questions above. There’s some evidence that when you make your goals public, you are much more likely to reach them.

Finally, if you want to know more about how we could help you with training in 2017, give us a call at 817.886.4840 or drop a line to phil@trainertainment.net.

Happy New Year!

Happy New Year from Trainertainment!

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HAPPY NEW YEAR!

I don’t know about you, but I was just getting used to it being 2016 and BOOM it’s time to move on to 2017. I hope you had an amazing year. And what I really hope for is that you are planning for the best in the New Year.

Personally, my family was healthy and happy. It’s hard to ask for more. Professionally, our TrainerTainment family grew as did our business. It sounds like I’m bragging (Oh, that’s because I am!). It’s fun to celebrate and I couldn’t be more proud of the people on this team. We grow only because our mission is to grow others and we’ve had the opportunity to do that in a big way during 2016!

My husband and I had a quick trip this week to celebrate the life of a special lady named Dora Lee. Dorie (as she was fondly called) was so dear to JD and his siblings. Dora Lee had that home that was the place kids gathered during the growing up years to play games, eat chips and dip, and wackies (check with me – I got the secret recipe).

It was so interesting to watch my husband interact as he visited with people he hadn’t seen in 30-40 years. People think I’m the social one in the family but honestly, my charming husband was the sweetest man in Berryville. Dorie would have been proud. Her children commented that she loved a good visitation and that’s what we had for sure.

This gathering made me think of why the family entertainment center idea has such a strong hold in most communities. It’s not really the mini-golf or the laser tag, video games, or bowling. It is that the real attraction is the social gathering made possible because there is a reason to come together. Clearly, Dora Lee was the attraction up at the “old home place” this week. And while she was the focus, the joy was shared by all who participated.

So, in 2017, it might be wise to promote the fact that although the fun of your stuff is awesome, the real reason to come play tag or bowl or win a prize is because you get to do that with someone you love. I personally am going to focus on playing more with those I love in 2017. What’s that great motto, “work hard, play hard”? I think that is a great strategy for the New Year.

If you want to work together on a strong 2017 strategy, I hope you join us on Jan. 12th& 13th!

Happy New Year, Ya’ll!

 

Beth

Motivation to Finish the Year Strong!

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Motivation is a tricky thing.

If you are a parent of more than one child, you know that each of your children requires a different method of motivation. The same is true for your staff.

The real key to motivation is to pay attention to how motivated you are. Your team pays more attention to what you do than what you say and are motivated to perform accordingly. They watch your attitude, the pep in your step, (or not) and they follow. Management is about treating everyone the same even though people are not the same. Leading others and inspiring them to do the work is far more motivating than making sure all the boxes from your SOP (standard operating procedures) checklists get checked. Many times, “management” is not very motivating.

Leadership IS about motivating others to get the job done “willingly.”

Motivation shows up in a lot of forms. I like to read or listen to what other great leaders have to say. We don’t have to make it up for ourselves every day. There are a lot of great tools easily available to help us get motivated. Here are my three best ideas to help you get more motivated today:

  1. I love Success Magazine. http://www.successmagazine.com/ It’s a great motivational resource. The articles are short. I think that’s important in our busy world and they include a free audio CD with amazing interviews in each issue. If you have even a little commute, I promise this CD will be something that will absolutely inspire and motivate you.
  1. Find other owners, sales team members, and assistant managers and create your own “mastermind ” group, so that you have a network to utilize as a resource when you need that extra motivation.
  1. Finally, tap into the TrainerTainment website, blog,  or Facebook. We are full of great ideas that are sure to motivate you, help you train, and make you more money (which can always be motivating…).

A Chance to Give Back

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Last week we shared a bunch of ideas for holiday marketing. One of the things on my mind this week is that we have a great opportunity to give back to our community.

For as long as I can remember, I have always wanted to give back to my community. I raised funds for the Leukemia & Lymphoma Society for 15 years. This year, my dad was diagnosed with stage four prostate cancer, so I have been raising money for chemo bags to give out to patients going through chemo. Recently, I started volunteering and helping with the fundraising and social media of a school here in Jakarta that is providing education to asylum seekers and refugees.

It was when I was the party and front of house manager at iT’Z that I realized we, as a huge organization, had the power to make a big change in others and in our community. So, we started “iT’Z For a Good Cause” and worked with various organizations in order to give back. One year we donated over $11,000 to Texas Children’s Hospital.

The Incredible Birthday Party Project

One of the organizations in our industry that has done an amazing job is The Incredible Birthday Party Project. The Incredible Birthday Party Project was started by Incredible Mo’s and gives birthday parties to families in need. We know that kids only have one fifth birthday and to be able to make that an amazing and memorable experience is huge.

The reality is that there are children who never get to celebrate their birthday with a party. Watch this amazing video about Jessica, who was able to have her first birthday party at the age of 18 because of The Incredible Birthday Party Project. It’s amazing how the company has spread the word and invited other centers to join in on the project.

The holidays are one of the biggest donation times of the year. Organizations plan huge holiday donation drives and the Tuesday after Thanksgiving is #GivingTuesday, the biggest giving day of the year.

Be apart of something!

People always want to be a part of something. Being able to give back to organizations is a great way to be part of a community. How awesome would it be for your center to partner with an organization in your community? You don’t have to start an entire campaign, but you can be involved. Here are some ideas of how you can partner and encourage others to give back.

  • Plan a fundraising night – It’s fun and easy! Plan a night and encourage people to come in your center and give a portion of the day’s sales back to the organization.
  • Create a special package – You can run this for a night or run it for an entire month. Create a special package that includes food, drinks, and fun and give a portion of each package sold to the organization
  • Match Grant – The organization will do a lot of fundraising. Why not match it? Set the amount you will match and if they fundraise that on their own, you will match that amount.
  • #GivingTuesday – Show your support for a local organization. Have your team members bring in donations for the organization, let guests know you are collecting donations, and use social media to let your fans know you are supporting the organization and collecting donations. Encourage them to donate to them, too
  • Go Big! Host a bowling tournament or big event at your center.

There are so many things you can do to be part of your community. I hope this will inspire you to do something this holiday season or even throughout the year. If you do, we would love to hear about it and see your pictures, too!